Who is the reader? How do we reach them, and why? To what extent are readers determining what libraries offer? How has that changed since the birth of reader development? And what impact has organizational development had on the publishing and promotion of literature?
This edited collection covers all aspects of literature in relation to readership, exploring the chain of events connecting author and reader. It reflects on the challenges facing information professionals in reader development, looks at current promotion and partnership options, and offers new professionals and students fresh ideas, practical guidance and a firm underpinning knowledge upon which to build.
These user-friendly and clearly structured contributions bring together the work of expert practitioners and academics from both theoretical and practical perspectives. Key topics include:
- regional partnerships and reader development strategies
- social inclusion and accessibility
- emergent readers and social regeneration
- the roles of imaginative fiction in people's lives
- imaginative literature for children and young people
- imaginative literature for adults
- reading and information technology
- promoting books to readers
- sharing the knowledge - developing reflective practitioners.
Readership: This contemporary guide is essential reading for library and information professionals, students and academics. It will also be of great value to students taking literature and publishing courses.
SECTION 1: FOREWORD: THE AUTHOR AS READER
1. The imaginative spark - Ann Cleeves
SECTION 2: READER DEVELOPMENT: PROMOTIONS AND PARTNERSHIPS
2. ‘Time To Read’: the rise and rise of a regional partnership - Jane Mathieson
3. Reader development and social inclusion - Linda Corrigan
4. Managing fiction: managing readers and writers - Anne Sherman
5. Getting into reading - Jane Davis
SECTION 3: WORKS OF IMAGINATION
6. Two worlds collide: hypertext and rewriting - Calum Kerr
7. Dire consequences?: the development of futuristic fiction as a genre for young readers - Kay Sambell
8. Cheers Ta: reflections on making poetry accessible to all - Mike Garry
SECTION 4: FUTURE DIRECTIONS
9. Premature elegies: e-books, electronic publishing and reading - Claire Warwick
10. Beyond the Caxton legacy: is this the end of the book and its communities? - Bob Glass, Ann Barlow and Andrew Glass
11. Survival strategies for the independent bookseller - Mike Mizrahi
12. All this and chocolate too: educating new professionals in reader development - Susan Hornby
SECTION 5: AFTERWORD: THE READER AS AUTHOR
13. A bookworm’s eye view: choosing the right book group for you - Francine Sagar
"All in all, an interesting and well-organised book, with good chapter bibliographies and a clear helpful index."
- New Library World
"The book may be interesting to a very wide audience. First of all to librarians and teachers who are the professionals in reader promotion, but is should also attract others: publishers, authors, game designers and active readers themselves."
- Information Research
"...a welcome contribution to the understanding of the process of reading and its impact on readers."
- SCONUL Focus